Bad stuff happens - people have the news reported to them, they are shocked. It gets dealt with but not really dealt with properly.
Same bad stuff happens again - people have the news reported to them, they are not as shocked. After this has happened enough times, people become jaded and there is little resistance to the unthinkable being legalised. It has been going on for years and Andy Warhol painted the idea.
https://www.artspace.com/andy_warhol/electric-chair-complete-portfolio-1
I believe it is called Shock Tactics.
Likely it is one of tools in the box of tricks of the Fabians, who's old coat of arms was a wolf in sheeps clothing. But that blew their cover, so they changed it.
https://en.wikipedia.org/wiki/Fabian_Society#/media/File:Fabian_Society_coat_of_arms.svg
No they didn't change it to the JW logo - but give 'em time. You never know.